Saro Wines was founded by Rosario Anfuso, a native Sicilian who established the company in 2015 in Switzerland. The company represents exclusively all the portfolio wineries primarily in Germany as well as in other European countries.
Saro Wines specializes in brokerage of premium Italian wines and spirits with its clients having the benefit of direct importing from the wine cellar without any intermediate steps.
Saro Wines can enjoy the benefit of wineries’ direct prices with a maximum transparency.
Our primary clients are national and regional importers with well-developed on-trade market distribution. Our collaboration with professionals from Italian wine sector alongside deep knowledge of the wine market enables us to provide guidance to our partner wineries regarding their positioning, pricing strategy and packaging.
We support our partner wineries in brand development and help them grow in their represented markets. Our integrated approach to wine commerce and close collaboration with our clients and partner wineries make us one of the most significant Italian wine agencies in Europe.